Interactive banner ads give people something to do, not just something to look at. From swipeable carousels and expandable panels to product explorers and custom interactions, we design and build experiences that get people involved — all lightweight, platform-ready and built to work beautifully across every placement.
Interactive Banner Ads
Interactive Banner Design & Production
Got more to show than a standard banner can handle? That’s where interactive gets interesting. We design and build HTML5 banner ads that let people swipe, tap, explore and play — turning a standard placement into something much more engaging. Bring us the idea and we’ll handle the design, development, interactions, sizes and platform specs, making sure everything works beautifully and arrives ready to traffic.
Interactive Ad Formats We Produce
Every interactive brief is a little different. Some need a simple swipe or reveal, others need something completely custom. From expandable banners and product carousels to bespoke interactive experiences, we’ll work out the best way to bring your idea to life — then handle the design, build and technical bits behind it.
Expandable interactive ads
Small banner. Big idea. Expandable ads give your creative more room to play, opening up into product showcases, feature breakdowns or interactive experiences without taking over the page. We’ll handle the design, build and technical setup so everything expands smoothly, closes properly and works exactly where it’s supposed to.
Swipe, carousel and multi-panel ads
Got more than one product, feature or message to show? Give people something to swipe through. We build carousel and multi-panel ads that let users explore the creative at their own pace — perfect for product ranges, destinations, features or anything else that needs a little more room to tell the story.
Custom interactive display ads
Got an idea that doesn’t fit neatly into a standard format? Even better. From product configurators and hotspot reveals to games and completely bespoke interactions, we’ll turn your concept into a custom HTML5 ad — handling the design, development, sizes and platform specs from start to finish.
Why choose Banner Squad
Designed from scratch
Built around your message and brand guidelines
Fast turnaround
Reliable delivery without cutting corners
Lightweight builds
Built to meet Ad platform requirements
Built to scale
Multiple sizes, versions and markets handled properly
INTERACTIVE AD FAQ’S
How long does it take to build an interactive banner ad?
3 to 7 working days for standard expandable or carousel formats once the design is approved. Custom builds add another 2 to 5 days, depending on complexity.
What's the difference between rich media and interactive ads?
Rich media is the broader category, covering anything beyond static (video, polite-load, expandable). Interactive specifically means the user can do something: tap, swipe, drag, reveal. All interactive ads are rich media. Not all rich media is interactive.
What sizes do interactive display ads need to be?
Standard IAB sizes apply: 300×250, 728×90, 160×600, 300×600 and 970×250. Mobile-first plans usually add 320×50, 320×100 and 300×50. Expandable formats define a collapsed and expanded size separately.
What file size limits apply to interactive HTML5 banners?
Google Display Network caps initial load at 150KB. Adform, DV360 and The Trade Desk allow 200KB initial with up to 2.2MB polite-load total. Always confirm specs per platform before build.
Can one interactive banner run across Google Ads, Adform and DV360?
The concept can. The build needs separate exports per platform because each uses different ad-tag wrappers, click macros and event tracking. We handle every trafficking version inside the same project.
How do you measure interactive display ad performance?
Beyond impressions and CTR, look at engagement rate, interaction time, completion rate and panel-specific clicks. Once events are wired during build, your ad server reports them automatically.
Our step-by-step approach
We outline deliverables, timelines, specs, and platforms up front. You send us your designs or we start the creative, ensuring everything fits file limits and ad requirements from the start.
If designs are supplied, we build a master animation for approval. When we design, we create storyboards that define the tone, motion, and direction before production begins.
Once the master’s approved, we scale every size, format, and language. We refine the animation, code all banners, and send proofs for review and quick client sign-off.
All banners go through QA, technical checks, and validation. We deliver final files, store backups, and can push directly to your ad platforms when needed.
Trusted by industry-leading
brands & agencies.
If you’re planning a Interactive banner campaign and need reliable creative production, we can help.
Send us your requirements and we’ll advise on formats, builds, and delivery. See how that plays out in
our work.
Trusted by
industry-leading
brands & agencies.
When the matrix drops and deadlines hit, we make it look easy. Clean, compliant, QC-ready banners, built fast, to spec, and without the drama.
Need help with
interactive ads?
If you’re planning a Interactive banner campaign and need reliable creative production, we can help. Send us your requirements and we’ll advise on formats, builds, and delivery.